Posts Tagged ‘Readers

Whether you are a blogger or a journalist, building a relationship with your readers is probably your most important order of business.

Why?

Think about it — building trust, not deceiving your readers, being sure to level with them when discussing a topic. It’s not even about having credentials or experience in a given field; it’s about letting your audience know where you stand, how you think, and what your motives are. Read the rest of this entry »